In the special O-STARTER zone, innovative new exhibitors can present their products to the market in a compact space. The subsidized booths are only available to exhibitors with their own production. Swiss producers also receive the SWISS MADE label.

We were pleased to welcome the following exhibitors to this zone in January 2026:

• ConSol - Career Prospects
• Farbig AG
• Peppe GmbH
• Trendkerzen GmbH
• Vista Portuguese
• Sensi Ayurveda GmbH
• Birdy & Bee OG
• Wollreich Haslital GmbH
• ting goods Berlin
• Things Zurich
• Rayne Care & Lip Intimate Care
• STUDIOMOIKKA
• Balibay
• Zhibai Yongyi (Zhejiang) Cultural Communication Co., Ltd.
• Frechling GmbH
• LeanQ Automation Innovation GmbH
• Ninamarina